Join our webinar with Ron Pick, Chief Marketing Officer at Medcase and former VP Marketing & Demand Gen at SimilarWeb to hear best practices on implementing strategies.

Webinar | HubSpot Best Practices

Sales & Marketing Alignment:

Interlocks to Build a Better Pipeline

April 27th, 11:00 A.M. (Israel time)

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Aligning sales and marketing doesn't simply mean moving the goal post of responsibilities or attributions. Apart from less friction and greater transparency, an agreed-upon interlock can actually increase pipeline and revenue.

Find out how your organization can build an interlock that benefits the funnel from top to bottom.

In this webinar, we will cover:

What should marketing contribute to Sales?

How to build your funnel efficiently

How to reverse engineer your funnel

How to merge Sales & Marketing goals

What about attribution and outbound? - When companies need to hit a pipeline generation mark, who is the initial touchpoint for outbound and does it sit under marketing or sales?

And so much more...

I Want to Learn Best Practices

Learn from industry experts

Discover how you can maximize revenue with aligned goals, and join us for a panel discussion and Q&A session!

Ron Pick

CMO at Medcase. 15+ years experience of growth marketing and business development in B2B marketing and sales for SMB and Enterprise SaaS.

Penina Shtauber

Director of Digital Marketing @ ScaleOps - Israel’s leading rev ops firm, experience in high tech revenue & marketing operations.

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